How to Set Up a Website Feedback Workflow

Managing feedback during a website project can get messy fast — emails, screenshots, random comments everywhere. With zipBoard, you can set up a structured, centralized website feedback workflow that streamlines everything from the first draft to final approval.

In this guide, we’ll walk you through how to build a simple, repeatable feedback process using zipBoard.

TL;DR: Website Feedback Workflow in 6 Steps • Create project → Define phases → Invite users • Collect feedback → Convert to tasks → Finalize & approve • All visual, no logins needed for clients.

Step 1: Create a New Project in zipBoard

  • From your zipBoard dashboard, click + New Project.
  • Give your project a clear name (e.g., Client Website Redesign).
  • Choose whether you want to upload design files (like images or PDFs) or review a live website URL.

Tip: If you’re reviewing a live website, just paste the URL — no need to install anything!

Step 2: Define Your Review Phases

  • In your project settings, create Phases such as:
    • Wireframe Review
    • UI Design Feedback
    • Staging Site QA
    • Final Approval
  • Phases help you organize feedback and tasks depending on the project stage.

Pro Tip: You can customize phase names based on your team's or client’s terminology.

CTA: Don’t want to create projects and define review phases from scratch? Try our Project Templates for Web Design

Step 3: Add Your Team, Clients, and Stakeholders

  • Invite internal users (designers, developers, QA) with full access.
  • Invite clients or external users as Guests — no signup required!

  • Set roles and permissions so only the right people see and comment where needed.

Why it matters: Clear roles avoid overwhelming clients with technical discussions.

Step 4: Collect Feedback on your Website Visually

  • Reviewers click directly on the website, image, or PDF to leave visual, contextual feedback.
  • They can annotate areas with:
    • Comments
    • Drawings
    • Highlights
    • Stamps

Example: Instead of saying "the homepage hero image is wrong," a reviewer clicks exactly on it and comments.

Step 5: Turn Website Comments into Tasks Automatically

Bonus: You can filter tasks by status (New, In Progress, Completed) for better visibility.

Step 6: Iterate, Approve, and Finalize

  • Use the Feedback → Tasks → Approval flow for each phase.
  • Get real-time notifications when feedback is added or tasks are updated.
  • Finalize approvals before moving to the next phase or deployment.

Efficiency tip: Automate reports to keep everyone updated without extra meetings.

Best Practices for Website Feedback Workflows**:**

  1. Upload homepage wireframes → Review and comment
  2. Share staging website → Clients annotate and suggest changes
  3. Assign fixes to dev team → Track with tasks
  4. Final QA review → Approve
  5. Launch website 🚀

Why Set Up a Feedback Workflow in zipBoard?

  • Centralized feedback in one dashboard
  • Visual annotations make communication crystal clear
  • Clients and stakeholders don’t need technical tools or logins
  • Tasks, feedback, and approvals linked automatically
  • Faster handoff from design to development

What Makes a Great Website Feedback Tool?

  • Easy visual annotations
  • Centralized feedback (no more scattered emails)
  • Easy review and approval workflow set up
  • Works across devices and browsers
  • Task tracking built-in
  • Simple for anyone to use

How zipBoard Simplifies Website Feedback Management

  • Add comments directly on websites or screenshots
  • Turn feedback into tasks with assignees and due dates
  • Review and revert to older versions easily
  • Share with clients and control access
  • Integrate with Jira, Slack, MS Teams, and more

FAQs: Website Feedback Workflows

Q: How do I collect website feedback from clients? Use a tool like zipBoard that allows visual annotations without requiring clients to sign in.

Q: Can I turn comments into tasks automatically? Yes. With zipBoard, every comment can become a task with an assignee and due date.

Q: What’s the best way to manage website feedback? Create a feedback workflow with defined phases, visual comments, centralized task tracking, and version control.

Next Steps:

👉 Ready to streamline your next website review?

Create Your First Website Feedback Project → (No credit card or client signup needed!)

Want to integrate this with your planning tools? zipBoard fits alongside Jira, wrike, and slack — adding a visual feedback layer to your existing PM workflow. Explore zipBoard’s integrations →

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